ABOUT

My name is Jen

and I love to create digital solutions.

As a designer, I thrive on problem-solving with logic and research. Seeing users engage and benefit from my designs is incredibly fulfilling. I strongly believe in the power of user-centered solutions for the future of digital design.



My problem-solving approach is formed by my multidisciplinary background in print and industrial design, technical skills gained from the BCIT New Media and Web Development program, and 3 years of experience as a cross-functional Multimedia Designer at GroupHEALTH.

With a background in hospitality and finance, I bring a unique perspective to my work, prioritizing user-centric decisions and creating resonant digital experiences. I am dedicated to delivering value and meaningful interactions through innovative design solutions.

Whether crafting employee interfaces or developing engaging learning experiences, I am committed to enhancing the user experience and achieving tangible outcomes. I approach problem-solving by considering the problem's environment and going beyond the digital space to create optimal solutions and user experiences.

A diverse range of design skills

My skills include user research, information architecture, wireframing, prototyping, and visual design.

01
Curiosity

Driven by curiosity, I explore user needs, engaging in interviews and conversations to uncover solutions that effectively uncover the goals of the user.

02
Objectivity

I know how to incorporate data-driven design which ensure objectivity through to effective experiences and feature prioritization.


03
Accessibility

I understand the importance of creating products that cater to all users, and adhere to industry-standard guidelines such as WCAG to ensure that my designs are compliant.
04
Empathy

Through active listening and collaboration with users, I incorporate empathy into my process to create meaningful and intuitive experiences that anticipate their needs.